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Many people ask the
difference between New York Publishers -- or
professional publishers -- and Print on Demand.
I've been both.
With over 1 1/2 million book in print through New
York Publishers, I decided to take a break and write
a book of my heart--that my main publisher wasn't
interested in. The reason? It was a
book--an artistic endeavor--that I wanted to see
completed.
This is where Print on
Demand saved me!
Years ago I joined groups
and worked on learning the craft of writing.
All of the groups were talking about vanity press
and how useless it was.
Vanity publishing demands
you pay all the costs to print a book and then buy
those books and sell them yourself. I had to
agree. There's not much use for that unless
you have a very narrow book that isn't going to go
somewhere--such as a book you are printing about
your family that only family members would want!
It wasn't long before the
words "print on Demand" came up. Most authors
turned their noses up at this as well--including me.
What good is Print on Demand? It's basically
the same as vanity--isn't it?
Not exactly.
Print on Demand is exactly what it says. They
print books on demand as needed. I was
skeptical, but as I started listening to some who
had printed their books this way, I changed my mind.
New York Publishers are
mass market publishers. These publishers want
a certain kind of fiction that is going to appeal to
the mass market--hence the name. They look for
very specific things (as a rule). They have a
format they want to fit your book into. (This
is not a bad thing, either. If you want a
romance--you want to know what you are getting!
A romantic suspense--well you know then, don't
you?).
They sell to masses and
usually have a huge distributions. For
instance, my books have been released in Poland,
Italy, Australia, Hungry, and a few more places.
Print on Demand, on the
other hand allows you to publish what you think
people would like to hear about. Now here is
the catch--if you want to publish a mass market
book, that you want to fit the lines in New York,
and you go through POD (Print on Demand), don't
expect to be accepted like a New York author.
Don't expect to have the
same distribution. Do not expect to have the
same readers.
However, if it is a book
you'd like to publish, that is the story of your
heart and you realize, up front, few will probably
read it--then go for it.
However, there are other
differences as well.
Dealing with Print on
Demand I have discovered several things.
Contracts
When you make a sale to a
NY Publisher you have a 20 page contract.
It discusses:
1. Rights
2. Reversions
3. Advances
4. Royalties
5. Liable
6. Special agreements
A Print on Demand is 5 or
10 pages.
It discusses:
1. Rights -- much
less specific than a NY Publisher
2. Advances (Yes, they do give advances)
3. Royalties (Yes, they do pay royalties)
4. Liabilities
For instance, royalties
in my NYC contract discussed movie rights,
digest rights, cd rights, foreign rights,
non-English foreign rights and the list goes on and
on. But with POD it basically tells you that
you have the rights to the book.
They can be looser
because they don't put as much behind your book.
Publicity:
For my NYC publisher
They do radio spots
They do ads in magazines
They release teasers to millions of bookstores
They giveaway books to book clubs etc
They don't send out review copies unless you are
really really big with them or they are doing a
special promotion.
POD
They send out announcements to 100 people of your
choice
They send out announcements to magazines and
newspapers for you (limited number you choose)
They send out review
copies to reviewers as you request.
Editorial Staff:
This is where I have discovered
the biggest difference.
NYC has a team that meets and
discusses your book, if it fits their lines, what
their promotion people can do with the book, when it
would be best to release this book etc.
They give you a date it is to be
released, then they assign an editor to work with
you. They do general edits and then send it to
you to correct. You send it back and it goes
to a copy editor who makes sure you have dates and
times, hair colors etc right (not changing it
halfway through the story). You get a final
chance to look over that, then it goes to print.
You get line edits to make sure they haven't
misspelled words etc and then they print it up (more
steps but that is the last you see the book).
You get a six page or so list of questions to help
with back cover blurb, art for the cover etc.
They use real models for the
covers and professional painting.
POD
They contact you but don't really
have a date. Anywhere from now until they get
done.
They ask you about what you'd
like to see. They're very 'countrified'
compared to NYC. Not a bad thing.
They ask you if it's ready to go
to print and give you a chance to look over it.
They do no real editing. This is a very
important point. I caught several things when
I went back through my own book.
Then, they get it set up and send
you line edits. Again, because I did not have
a professional editor looking at this book and
several different eyes, I went over this stage very
carefully and discovered a SERIOUS error in my line
edits. One line that would have given away my
heroine's secret (I said it three times on that one
page!! The simple use of a wrong pronoun as
she was hiding as a 'he'.) Had I not gone
carefully over that...and I had read this book a
million times, it would have ruined the effect of
the story and made the hero look like an idiot.
A Professional publisher would
have caught that. POD didn't. Of course,
I don't blame them. I DID NOT catch it!!! But that
is what a copy editor does.
So, if you go POD you have to
make sure your book is as good as possible before
you send it on.
THEN there is the cover.
They use royalty free pictures. Ugh.
However, I must say had they given me a heads up I
know several artists and could have come up with my
own design. Remember, this is a small company
so they cannot afford to do it the big house way!
And overall I am pleased with my cover. :)
The reason I chose this company
however, is because of their covers--they are much
better than many many other POD and I believe covers
help sell a book!
Finally, after all of this, they
still don't have a date...a couple of months
perhaps.
This is the point with me that
irritates. Being use to doing publicity, this
mucks me up as I can't plan much not having a
definite date! And at least 6 months ahead to
know so I can plan all of it!
Still, small publishing company
and very different.
But, for what I want, great.
I have a book that is fantasy, dealing with an
alternative version of the redemption story.
It's heavily allegory in nature. That limits
it greatly. I was also very picky about what I
wanted changed in it, and NYC would not be as
forgiving about that. They would probably want
major changes to fit more in what they want.
You have to weigh the pros and
cons.
If you have a book that you have
a specific story you want to tell, that you don't
mind going to a small audience, or if you just want
your name in print, then Print on Demand is the way
to go (they do not charge fees at all but do pay
advances and royalties).
If you want to be a big star and
write for the mass market and see your book in
countries around the world, but limit yourself to
their rules, then you want to target NYC.
Neither one means you are or
aren't writer. A writer is made in the heart.
What you choose to do with your skills is what you
feel God leading you to do.
So go out there and get to
writing!
u  
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